Seoul Design Week Shapes Everyday Life in Style

Seoul Design Week (Oct 15–19) has opened at the Dongdaemun Design Plaza, featuring over 70 lifestyle brands in themed zones like “Maximalist Life” and “Quiet Foodie.” 

Seoul Desogn Week 2025
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PAMS 2025 Lights Up Seoul with Global Stage & Creativity

The Performing Arts Market in Seoul (PAMS) 2025 has officially opened, running from October 14 to November 9, and bringing together global performing artists, producers, and creators.  This 21st edition celebrates Korea’s performing arts in spaces like the National Theater, Daehakro, and ARKO theaters.  https://pams.or.kr/eng/index.do

PAMS 2025
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Autumn Palaces: Seoul’s K-Royal Festival Lights Up Tradition

Through this weekend, October 8–12, 2025, Seoul is hosting the Fall K-Royal Culture Festival (궁중문화축전) at its four historic palaces, including Gyeongbokgung and Changdeokgung. The event features royal court music, dance, traditional craft workshops, and popular nighttime tours under autumn skies.

K-Royal Culture Festival
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Rice, Seaweed, and 100,000 Visitors: The Gimbap Festival Craze

The Gimcheon Gimbap Festival in North Gyeongsang Province turns Korea’s beloved picnic food into a cultural celebration. Inspired by the city’s name sounding like Gimbap Cheonguk (“Gimbap Heaven”), the festival debuted in 2024 with over 100,000 visitors.

2025 Gimcheon Gimbap Festival
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From Medicine to Must-Have: Why Pharmacies Are Korea’s New Attraction

A surprising new hotspot is rising in Korea’s tourism scene: pharmacies. Once seen only as places to fill prescriptions, Korean pharmacies are now popular with foreign visitors searching for unique skincare, acne treatments, and healing creams that can’t be found in regular beauty shops.

K-Pharmacies are a must-visit place for tourists
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Seaside Canvas: Sea Art Festival Returns to Dadaepo Beach

Seoul isn’t the only stage — today the Sea Art Festival 2025 opens at Dadaepo Beach in Busan, running September 27 through November 2, 2025. 

With the theme “Undercurrents: Walking Waves on Water”, artists from 17 countries showcase 46 works blending nature, light, and sound across coastal paths and urban spaces.

Sea Art Festival 2025
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Seongsu Streets in Style: When Hanbok Meets Hip Seoul

From Sept 25 to 28, Seoul will host the 2025 K‑Traditional Culture Festival in Seongsu, Seongdong District, spotlighting the evolution of Korean tradition into modern urban life.  Over 30 artists will exhibit their interpretations of traditional daily life in the “Modern Korean Lifestyle” exhibition. 

2025 K-Traditional Culture Festival
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