As a growing design city, Seoul is shining once again in the global art and design world. From September 1–14, 2025, the city hosted its first-ever Design Miami / Seoul exhibition at Dongdaemun Design Plaza (DDP).
The fair, titled “Illuminated: A Spotlight on Korean Design”, shows off 170 works by 71 Korean artists—traditional craftsmanship (수공예) meets cutting-edge materials like wood, metal, horsehair, and ceramics.
Legendary (and our favorite) director Park Chan-wook (박찬욱) premiered his long-awaited film “No Other Choice (어쩔수가없다)” at the 베네치아 영화제 (Venice Film Festival). The movie, based on a novel, highlights 고용 불안 (job insecurity) in an 인공지능 시대 (AI era). With star actor Lee Byung-hun (이병헌), the story mixes 블랙 코미디 (black comedy) and 사회 비판 (social critique).
With a 9-minute standing ovation, viewers praised its 긴장감 (tension) and 도덕적 갈등 (moral conflict). This shows how 한국 영화 (Korean cinema) continues to explore 보편적 주제 (universal themes) with creativity and depth. Truly a 걸작 (masterpiece) worth watching.
Continue reading
South Korea is facing a quirky cultural challenge this summer: lovebugs (연애벌레 yeonae beol-le) have invaded hiking trails and city streets around Seoul and Incheon. These harmless insects swarm in mating pairs, blanketing paths and even spilling into cafés and public transit.
Seoul’s solo-dining lifestyle has entered a vibrant new phase. The 트렌드 (trend) of 혼밥 (honbap)—eating alone—has expanded into 혼호텔 (hon-hotel) and 혼요리 (hon-cooking) experiences, where individuals enjoy meals solo in Instagrammable cafés or self-cook gourmet dishes at home. Honjok (혼족), the “solo tribe,” now embraces these 독립적인 경험 (independent experiences) as a form of self-care and creative expression.
Seoul is gearing up for its first-ever AI Robot Show (서울 AI 로봇 쇼) from September 30 to October 2, 2025, at COEX in Gangnam.
Seoul’s Seongsu‑dong has become the heart of a summer 팝업(pop-up) boom. Brands like Coupang, Musinsa, LG Electronics (“Lifezip Housewarming”), and Lotte Wellfood are launching thematic stores focused less on sales and more on immersive experiences—think arcade games, exclusive tastings, and social media‑worthy interiors .
Seoul’s “Young Fashion Revolution” (청년 패션 혁명) is reshaping street style scenes across Seoul districts like Hongdae and Seongsu. Driven by digital platforms, Gen Z creators and indie brands are turning casual wear into bold statements—gender‑neutral silhouettes, DIY detailing, and retro‑modern mashups are now everyday urban fashion.
